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Why Use a REALTOR When Buying or Selling a Home?

All real estate licensees are NOT created equal. Only real estate professionals who are members of the NATIONAL ASSOCIATION OF REALTORS (NAR) can call themselves REALTORS and adhere to strict Code of Ethics.

All REALTORS pledge to abide by the Association’s Code of Ethics and are held accountable for their ethical behavior. REALTORS are committed to treat all parties to a transaction honestly and are required to maintain a higher level of knowledge of the process of buying and selling real estate.

The NAR is the largest professional trade association with over 950,000 members. REALTORS proudly display the REALTOR trademark on their business cards and company literature. Whether you are buying or selling a home, it is beneficial to work with a REALTOR.

The value of a REALTOR to a Seller

  • Provide current information about the market
  • Maximize your exposure
  • Market your property to other real estate agents and the public
  • Evaluate buyer’s proposal and maintains your marketing power
  • Negotiate and close the sale of your home

The Value of a REALTOR to a Buyer

  • Provide invaluable resources to assist you in your home search
  • Present objective information about each property
  • Provide due diligence during the property evaluation
  • Determine your buying power and negotiate on your behalf
  • Guide you through the closing process to ensure a smooth closing

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